Top Fashion Bloggers on Instagram to Follow

April 26th, 2021 by

Fashion is a lucrative industry filled with creatives who love to express their personality through their outfits, so it is no surprise that fashion is one of the most popular niches on Instagram. Known for its high-quality photos and aesthetic visuals, Instagram has created endless opportunities for fashion brands and fashion influencers alike to showcase their latest styles and fits. Fashion bloggers on Instagram are not only provided with a massive platform to increase their followings, but they also have a huge impact on the fashion industry itself.  

It can be challenging to find the best fashion bloggers on Instagram seeing as the platform is inundated with Instagram influencers. We have created a list of the top fashion Instagram influencers who are turning heads within the fashion industry.

The best fashion bloggers on Instagram

1. @aimeesong


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A post shared by Aimee Song (@aimeesong)

Instagram followers: 5.6M 

Aimee Song is one of the most-followed fashion bloggers on Instagram. After creating her own fashion blog in 2008, the fashion designer has become a household name within the fashion niche on Instagram. Her Instagram content mainly focuses on her everyday minimalist fashion looks, where Aimee also models and promotes her own clothing collection, Song of Style.  

Aimee is undoubtedly one of the best fashion influencers on Instagram as she is a fashion ambassador for many top brands including Revolve and Dior. She has also collaborated with a number of brands including True Religion and Levi’s. Aimee even has her own YouTube channel, where she explores a range of topics from fashion to travel vlogging.

2. @shakka.d.badmon


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A post shared by Shaquille-Aaron Keith © 🇹🇹🇬🇧 (@shakka.d.badmon)

Instagram followers: 255K 

Shaquille-Aaron Keith AKA Shaq is a fashion blogger on Instagram who rose to fame after appearing as a member of the YouTube series, PAQ. His fashion blog on Instagram consists of oversized fits that experiment with styles from the 70s to the early 2000s. Shaq is often seen sporting a beret and is best known for combining different textures and patterns, such as denim and plaid.

3. @lucywilliams02


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A post shared by Lucy Williams (@lucywilliams02)

Instagram followers: 500K

Lucy Williams is one of the most successful British fashion bloggers on Instagram. Her trendy style consists of pairing statement pieces with neutral colours. Lucy also experiments with different aesthetics and can be seen wearing minimalist outfits as well as laid-back beach looks. 

Lucy has also been collaborating with the jewellery brand Missoma, in order to produce a line of affordable and creative jewellery.

4. @eyesrodgers


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A post shared by Eyes Rodgers (@eyesrodgers)

Instagram followers: 163K 

Eyes Rodgers is one of the top fashion bloggers on Instagram who is known for her creative fashion style. Her style incorporates elements of Y2K fashion, a current popular trend which embraces fashion from the early 2000s. On her Instagram page, Eyes can often be seen wearing colourful two-piece sets as well as a range of different hairstyles and accessories. Eyes is also a fashion model and has worked with brands such as ASOS and H&M.

5. @sandralambeck


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A post shared by SANDRA LAMBECK (@sandralambeck)

Instagram followers: 631K

Sandra Lambeck is one of the fashion bloggers on Instagram with a huge following. From hair styling to nails, the German fashion influencer is an expert at creating effortless streetwear looks. Her Instagram content focuses on her everyday outfits, where she also frequently collaborates with and promotes brands such as Boohoo.

6. @santoshishetty


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A post shared by Santoshi Shetty (@santoshishetty)

Instagram followers: 752K 

Santoshi Shetty is one of the best fashion bloggers on Instagram. The Indian fashion influencer is best known for adding vibrant colours to her outfits. Santoshi’s fashion style also includes statement and flashy pieces to her everyday looks, such as colourful jewellery.

7. @ninninguyen


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A post shared by Nini Catarina Nguyên 🦋 (@ninninguyen)

Instagram followers: 304K 

Nini Nguyen is a fashion blogger on Instagram who is best known for her sleek and chic outfits. She effortlessly creates simple yet stylish outfits in a range of neutral tones. She regularly posts her favourite outfits to her Instagram account, which are always aesthetically pleasing.

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